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Could Your Logo Learn Something From Car Manufacturers?

Could Your Logo Learn Something From Car Manufacturers?

This may seem like an odd headline, but stick with me. Over the last year, we have seen several high profile automotive brands redesign their logo. However, none of these have been dramatic rebrands. In fact, they have simplified their logos to make them more suitable...

5 Questions to Ask Your Web Designer

5 Questions to Ask Your Web Designer

When deciding on an agency or designer to work with, it is important to make sure they have the skills and experience to deliver a successful website. What we mean by a “successful website” is, quite simply, it achieves the goals you have set out for it. Your website...

Why a Logo Should be Simple

Why a Logo Should be Simple

When getting a logo designed you may be thinking that to get your money’s worth you should end up with an elaborate logo with clever icons and graphics and multiple colours, but in fact, it’s the opposite. Pretty much all the best logos are simple. And creating a simple logo is a real skill.

Is Your Logo Letting Your Business Down?

Is Your Logo Letting Your Business Down?

In a competitive and internet-driven world, your logo needs to make a great first impression. It also has to establish your business as professional, credible and trustworthy as well as indicating who you are and what you do.

How to Watermark Your Images

How to Watermark Your Images

So, what exactly is a watermark and how easy is it to watermark a photo? A watermark is a faint logo or text which is laid on top of an image to prevent the image from being used without your permission. It will often have the name of the person who has the rights to...

Marketing Is More Than Lead Generation

Marketing Is More Than Lead Generation

When creating design work for clients we often ask for their logo in vector format. This is often met with a reply of “err, whats a vector?” so we thought we would explain the difference between a vector format and rasterised formats