Marketing Funnels Part 1: Reach
Reach/awareness is making people aware of your business and what you do. It is the often the first time someone has been introduced to you.
Getting marketing fit
Over the last 2 months I have been regularly visiting the gym and trying to eat healthier (well reduce the mid-morning biscuits!) and it has made me realise that my approach to personal fitness is similar to the way I suggest a business is marketed, especially on Social Media.
Why I believe you need 4 people to build a website
40,000 google searches happen every single second. That equates to 3.5 billion searches every single day.
Why Social Media should be social
The title sounds like an obvious statement but many small businesses treat social media like they would any other marketing platform - by placing adverts or only talking about their products and services.
Why is good content so important?
Content is more important than ever. With the new (dare I say it) GDPR regulations coming in to play, you can no longer contact customers via the same channels without their undeniable consent.
6 Ways to Level Up Your Instagram Stories
Instagram Stories are a free way to engage with followers and are rapidly becoming one the most effective channels to drive engagement and build brand awareness.
5 reasons branding is important for all businesses
So, is your branding really working for your company?
What is SSL?
You may hear the term ‘SSL Certificate’ or ‘HTTPS’ thrown about a lot by ourselves or other techy people… But do you know what they mean and why they’re so important?
What is a marketing funnel?
Marketing strategies have changed over the years, the focus is different to what it used to be but most of the main principles remain the same.
10 Big Benefits of Social Media for Business
Social Media – do you need it for your business? Well, believe us when we tell you that social media is one of the best and most cost-effective ways to grow your business and reach a wider audience!
Instagram - The new focus feature
Instagram boasts over 800 million active users with nearly 100 million photos uploaded every day! With stats like these, it is hard to ignore that there is huge potential for businesses to reach new markets and connect with customers – it’s not just filled of photos of food!
Why you should be posting content now
Social Media marketing is about creating content, and lots of it. Even a few years ago I would have argued about only creating perfectly created content and making sure it is on message every single time. In 2018 I would now say "just get your content out there"
This is as far back as it goes!
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