Blog

Target Markets vs Target Audiences

  • 18th of November 2019
  • 2 minutes

You have probably heard of Target Markets and Target Audiences and often these words are used interchangeably but they are in fact slightly different.

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Pop-ups. Should you ditch them?

  • 29th of October 2019
  • 3 minutes

Research shows they are annoying, but stats show they increase conversions. What should you do?

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Making that great first impression

  • 10th of September 2019
  • 3 minutes

You only get one chance to make a first impression.

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People don't want toothpaste

  • 17th of August 2019
  • 3 minutes

Any good marketer will know that you should be marketing the benefits, not the features of what you do. But what does this really mean?

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How to track your Google Ranking

  • 29th of July 2019
  • 2 minutes

If you have a website chances are you will want to know where it ranks on the major search engines. In this blog we look at a free tool which you can use to track your SERP.

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Domain Names and Websites and Hosting, Oh my!

  • 15th of July 2019
  • 3 minutes

Domain Names and Web Hosting are essential parts of running your website, but what's the difference between them?

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Product Marketing vs Brand Marketing

  • 10th of July 2019
  • 2 minutes

What's the difference between Product Marketing vs Brand Marketing, and which one is better?

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The XYZ of networking

  • 26th of June 2019
  • 2 minutes

Networking is a great way to build up contacts and get your brand or name out there but with often just 60 seconds to make a pitch to the room how do you get your message to connect with your audience?

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Does working from home really work?

  • 18th of June 2019
  • 2 minutes

Times have changed. With super speed broadband, wifi and shared folders like Dropbox, we can access all of our files no matter where we are. So what does this mean for the workplace? Do we still need the office environment?

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How to keep your employees happy at work

  • 22nd of May 2019
  • 3 minutes

A happy workplace is a productive workplace.

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