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Matt Southam

Could Your Logo Learn Something From Car Manufacturers?

Could Your Logo Learn Something From Car Manufacturers?

This may seem like an odd headline, but stick with me. Over the last year, we have seen several high profile automotive brands redesign their logo. However, none of these have been dramatic rebrands. In fact, they have simplified their logos to make them more suitable...

5 Questions to Ask Your Web Designer

5 Questions to Ask Your Web Designer

When deciding on an agency or designer to work with, it is important to make sure they have the skills and experience to deliver a successful website. What we mean by a “successful website” is, quite simply, it achieves the goals you have set out for it. Your website...

CRO VS SEO

CRO VS SEO

Getting visitors to your website is a great feeling, all your hard work is paying off. But if new leads are not coming in and money isn't appearing in your bank, is your website really working? Before we jump into which one you should concentrate on, let's define what...

Why a Logo Should be Simple

Why a Logo Should be Simple

When getting a logo designed you may be thinking that to get your money’s worth you should end up with an elaborate logo with clever icons and graphics and multiple colours, but in fact, it’s the opposite. Pretty much all the best logos are simple. And creating a simple logo is a real skill.

How to Video Call for Free with Your Team

How to Video Call for Free with Your Team

There are plenty of amazing conferencing software solutions out there but many require a bit of set up and are not free. There are plenty of amazing conferencing software solutions out there. Both Zoom and GoTo Meeting are incredibly popular but both require a bit of...

Marketing Funnels Part 1: Reach

Marketing Funnels Part 1: Reach

Reach/awareness is making people aware of your business and what you do. It is the often the first time someone has been introduced to you. When talking about sales and marketing you often hear about Marketing Funnels. The traditional funnel is shaped like an upside...